India's No.1 Educational Blog: Press Release: YES BANK launches 4th Edition of Transformation Series - Flagship Innovation Challenge for B-Schools and Engineering Institutions

· Launch of case study on ‘Disruptive Innovations in Financial Services’

· Winners to get INR 5 Lakh worth of prices and Pre-Placement Interview opportunity with YES BANK

· To register log onto : www.transformationseries.in

· More on Transformation Series: http://bit.ly/1VP3LUT

Mumbai, September 10, 2015: YES BANK, India’s fifth largest private sector bank, is back with the fourth edition of YES BANK Transformation Series. Transformation Series is the flagship innovation case study challenge for B-Schools and Engineering Institutions across the world. With focus on Innovation & Digitalization, the case study challenge will discover the next big innovations in financial services sector.

Launched in 2010, YES BANK Transformation Series is one-of-a-kind platform for the university students across the world to experience the banking industry, know the crests and troughs of the changing business dynamics and explore innovative solutions that will shape the digital world of financial services. In this edition, participants will aim to crack the case study on ‘Disruptive Innovations in Financial Services’. The case study is being launched on September 9, 2015 for the students to register and participate. You can register online on http://www.transformationseries.in/.The top ten teams will get an opportunity to present their disruptive ideas to an esteemed jury comprising of eminent business leaders and visionaries. Winners will receive cash prize of INR 1.5 Lakh, 1 Lakh and 0.5 Lakh for the first, second and third position respectively.

Speaking about the launch Rana Kapoor, Managing Director & CEO, YES BANK said, “At YES BANK, it is our constant endeavor to interact with the finest young minds and channelize their entrepreneurial spirit in the right direction with an emphasis on Innovation. The YES BANK Transformation Series is a great opportunity for aspiring students to demonstrate themselves in the shoes of business leaders, test their mettle against the competition and showcase their innovative thinking and outcomes. I strongly believe that practicing this case study challenge will help us mobilize the next big thinkers and innovators of the country”.

Third edition of Transformation Series saw participation from 8,000 students from renowned universities and colleges across India and the world, including the Yale School of Management, University of North Carolina, IIMs, and ISB amongst others. OpportuNITIE from NITIE, Mumbai were chosen winner by an esteemed jury comprising doyens of Indian Inc. and academia such a Bibek Debroy, Member, NITI Ayog, Chaitanya Kamat, CEO of Oracle India, Chitra Ramkrishna, MD & CEO, NSE, Praveen Sinha, CEO Jabong.com, Ashish Hemrajani, Founder,Bookmyshow.com, Dr. Gita Piramal, Senior Researcher, University of Oxford, Ajai Kumar, Senior Strategic Advisor, YES BANK. Dr. Nirmalya Kumar, Member, Group Executive Council, Tata Sons provided guidance and support as a part of advisory council.

Warm regards,

Kishor Barua