Aptech-Lakmé partnership to skill Indian beauty talent

Mumbai, August 17, 2015 – Lakmé Lever Pvt Ltd a subsidiary of Hindustan Unilever Limited and Aptech Ltd, a global education and training company today formalized a strategic partnership to establish beauty training academies across India. This alliance between Lakme, the most admired Indian beauty brand and Aptech, synonymous with high quality education and vocational training will significantly improve the quality of talent in the exponentially growing beauty services industry.

 

Branded Lakme Academy powered by Aptech, the alliance intends to set up 100 academies to train 50,000 stylists across India over the next five years.  Lakme will design content and course modules, train trainers and certify students while Aptech will be responsible for the entire academy operations. Lakmé Academy powered by Aptech, will offer both foundation and advanced level training in skin, hair and make-up.  The courses will integrate soft skills development into the technical curriculum to ensure that students deliver great results and a delightful experience.

 

Ninad Karpe, Managing Director and Chief Executive Officer of Aptech, said, “Beauty and Wellness industry in India has been growing exponentially. According to a recent report by NSDC, this sector will require 1.42 crore additional skilled professionals in 2022, making it one of the fastest growing job creator. Aptech has always been at the forefront for providing industry based training and we believe that there is a plethora of career opportunities for professionals in the beauty and wellness industry. Our partnership with Lakme is aimed at bringing the expertise in training and the beauty industry under one roof. With this alliance, we aim to bridge the skill gap in this booming sector, while ensuring that the youth are empowered to be successfully employed in this field.”

 

Pushkaraj Shenai, Chief Executive Officer, Lakmé Lever said “The INR 15,000 cr beauty and wellness services industry is at an inflection point. Beauty and grooming is amongst the most lucrative career alternatives for talented girls and boys. Apart from lucrative remuneration a talented beauty professional has exposure to the backstage glamour of shows, films and events. With 35 years of experience and a footprint of 250 salons across 70 cities, Lakme has a deep understanding of the beauty industry, its professionals and the skills needed to make a mark. Our partnership with Aptech will help us scale up Lakme Academy faster and raise the standards of the beauty industry by inducting high quality talent”. Mr. Shenai emphasised that talent is the crucial factor in the industry: “The alliance leverages the strengths of Lakme and Aptech and creates a compelling Win-Win-Win-Win proposition for Lakme, Aptech, students and finally our consumers who will get high quality experience and expertise at Lakme Salons.”

 

With 250 salons today Lakme Lever is all geared up to help reach its growth target of opening two new salons each week. With rapid growth, Lakme Salons will be an assured avenue for placement and a lucrative career for students who excel in the courses. A rapidly growing beauty industry and Lakme Salon network, the strong brand equity and capability of Lakme and Aptech and assured placement for top performers makes Lakme Academy powered by Aptech a smart career move for students. Aspiring entrepreneurs who are passionate about vocational training and beauty will find owning a Lakme Academy franchisee, a rewarding and sustainable business.

 

 

For further information please contact:

Meenal Joshi

Edelman 

9167843293

meenal.joshi@edelman.com

 

About Lakmé Lever

Lakmé Lever Pvt. Ltd (Lakmé Lever) is a 100% subsidiary of HUL. It operates India’s first and leading chain of Lakmé Salons that offer expert services in Hairstyling, Skin and Beauty care, with a presence of over 250 Lakmé Salons at premium locations in 50 plus cities.

 

Lakmé Lever brings the backstage expertise and experience of Lakmé Fashion Week to modern Indian women through a team of over 2200 highly trained professional stylists. Lakme Lever offers customers a distinct portfolio of services and backstage rituals presented in a unique Runway Secrets menu. A continuous innovation in the portfolio is at the center of Lakme Lever’s growth philosophy and innovation services contribute more than 30% to its revenues.

 

More than 100 entrepreneurs have partnered with Lakme Lever as franchisees to own Lakme Salons across the country.  Backed by a comprehensive franchisee support model, expansion is one of the key focus areas for the company where a master franchisee and multi-store franchisee are provided special support and benefits.

About Aptech Ltd. 

Aptech commenced its education and training business in 1986 and has globally trained over 7 million students. Aptech is an ISO 9001:2008 organization and the first IT Training and Education company to get this certification for Education Support Services in 1993. Aptech has presence in more than 40 emerging countries through its two main streams of businesses – Individual training and Enterprise Business. As a leader in career education, it has over 1300+ centers of learning across the world.

 

Under Individual Training, Aptech offers career and professional training through Aptech Computer Education, Arena Animation & Maya Academy of Advanced Cinematics (both in Animation & Multimedia), Aptech Hardware & Networking Academy, Aptech Aviation & Hospitality Academy, Aptech English Learning Academy and Aptech Banking & Finance Academy brands. Enterprise business includes Content Development (Aptech Learning Services), Training and Assessment Solutions for Corporates & Institutions (Aptech Training Solutions, Aptech Assessment & Testing Solutions).

 

 

 

Jehaan Gazder

Account Executive

Technology | E-Commerce | B2B

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